In a landmark move that could reshape India’s Rs 16 lakh crore dairy industry, the 56th GST Council has approved a…

Snacking in India is getting a healthy makeover. As more people choose mindful eating and nutritious options, homegrown…

Once a pop culture fascination, Korean beauty has evolved into one of the fastest-growing and most credible skincare…

The digitalization of kirana stores is reshaping India’s retail landscape, transforming traditional neighborhood shops…

When Swiggy launched Instamart in 2020, quick commerce wasn’t even a term in India. Delivering groceries in minutes…

In India’s highly competitive food and beverage landscape, collaborations between brands have emerged as a powerful…

In a world where consumer expectations are evolving faster than ever, retail brands are reimagining their marketing…

India’s jewelry market, valued at a staggering Rs 6.7 trillion, is undergoing a dramatic transformation. From heritage-…

As India inches closer to its high-stakes festive season, logistics providers across the spectrum are preparing for…

The Ready-to-Cook (RTC) and Frozen Foods category in India has undergone a dramatic transformation over the past few…

When a single Instagram post can tip the scales of consumer sentiment, it’s no longer about putting a famous face on a…

In India’s rapidly evolving retail ecosystem, brands are increasingly leaning into consumer-first strategies, hyper-…