India’s jewelry market is undergoing a retail boom, with brands aggressively expanding through franchising, SiS formats, and omnichannel strategies. From Tier II & III cities to diaspora-driven global markets, players are racing to build footprints.

With its deep roots in Sanskrit, Indriya is a tribute to the five senses, embodying the philosophy of crafting jewelry that awakens and delights every aspect of human consciousness.

Legacy jewelers praise how AI is helping them gauge the market faster and better