In this evolving narrative, new-age players like ace turtle, TMRW (an Aditya Birla Group venture), and HomeLane are not just navigating the change but shaping it through innovation, agility, and a deep understanding of their consumers.
Firms need to consider a company-wide perspective - a cross-functional relationship truly powered via technology that benefits every pocket - internally as well as externally.
As fashion brands grappled with challenges ranging from supply chain disruptions to fluctuating raw material prices, leaders from Madame, KAZO, and FS Life share their insights and expectations for government support in the upcoming budget.