AI is playing a pivotal role in scaling online grocery retail in India by helping platforms navigate the country’s highly fragmented and dynamic consumption patterns. From forecasting hyperlocal demand and managing perishability to optimizing supply chain

India’s fragrance market is no longer confined to deodorants picked up as an afterthought at the kirana or pharmacy counter. Over the last few years, perfumes have moved decisively into the mainstream, driven by changing consumer mindsets, deeper retail p

Here we delve into how leading brands like Clovia, Rupa, Jockey and Juliet are driving the next wave of growth with franchise-led expansion and a strong focus on Tier II and III markets.

Snacking in India is getting a healthy makeover. As more people choose mindful eating and nutritious options, homegrown brands are changing the way we think about snacks. From nuts and trail mixes to clean desserts and makhana-based treats, homegrown bran

India’s 13 million kiranas are rapidly going digital, blending tradition with tech to stay competitive in modern retail.

84 percent of consumers believe frozen snacks allow them to enjoy restaurant-style food at home, while 73 percent say they taste just as good as freshly prepared meals.